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Home›Best selling magazine›Serena Williams card breaks record for best-selling women’s sports card with $117,000

Serena Williams card breaks record for best-selling women’s sports card with $117,000

By Robert Miller
January 25, 2022
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The previous record for a women’s sports card was $44,280, set by, you guessed it, Williams. Here is an overview of the card sold:

The Serena Williams card breaks the record for best-selling women’s sports card at $117,000. The card appeared in the July issue of Sports Illustrated for Kids magazine. Williams’ card was at issue along with eight other athletes.

A Netpro Elite Glossy Tennis Serena Williams Rookie 2003 card was also auctioned, also breaking the previous record. The card, rated PSA 10, cost $96,000 and there are only 100 known cards like it. Callahan added: “The sales also highlight the rapid growth of women’s sports cards over the past year. Through 2021, we’ve seen a few records set for women’s cards, but the $117,000 sale is definitely a major step up as it more than doubles the previous record.

Chris Callahan, Chief Marketing Officer at PWCC, commented on the sales saying, “We are extremely pleased to see the sales of $117,000 and $96,000 for the Serena Williams Cards as it reaffirms what many of us already knew: that she is the greatest of all time.” As the cards were on a sheet with perforated edges, they were easily damaged. Only eight of the cards in all the July 1999 issues were rated PSA 10.

Callahan said these sales reinforce the idea that card sales are on the rise.

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