Juice it! Predicts record sales in 2021
Juice it!, one of the country’s leading chains of smoothies, superfruit bowls and artisan raw juices, today announced that same store sales (SSS) grew 16.7% for the third quarter of 2021. Comparable store sales have also jumped an impressive 35% year-to-date . Additionally, Average Unit Volume (AUV) has grown significantly over the past four quarters, with the top 25% in the chain averaging over $ 800,000 in annual sales and the top 50% not far behind at nearly 700. $ 000. 2021 is set to become the best selling year in Juice It Up !, with total system sales expected to reach over $ 42 million, a new all-time high for the 26-year-old chain.
In those first three quarters, not only did the brand significantly exceed its 2020 sales figures, but the same-store sales of Juice It Up! in 2021 have passed the same pre-Covid period in 2019 – up 40%. According to the brand’s management team, the extraordinary results achieved in the third quarter are in large part due to the growing number of loyal members, the continued emphasis on menu innovation focused on flavor and functionality apart. equal, and strong digital sales. In fact, less than 2% of all Juice It Up! System-wide sales were digital in 2019. However, 2021 digital sales are now approaching 20% thanks to the launch of a mobile app, the progress of online orders and the expansion of delivery options by some thirds.
“We are extremely proud of our third quarter performance and encouraged to head into the end of 2021 in great shape with considerable brand momentum and other sales records in sight,” said Susan Taylor, President and CEO of the management of Juice It Up! “In many ways, our third quarter sales performance mirrors what we’ve seen in the previous two years – with impressive same-store sales growth last year and even more in the first three quarters of 2021 – thanks to a growing number of dedicated franchisees who continue to embrace Juice It Up! business model and fuel our success.
Like Juice It Up! Heading for total system sales estimated at $ 42 million for the year, it remains committed to doubling its number of units to approximately 200 locations over the next five years. Currently with nearly 20 locations in development, in the third quarter, Juice It Up! signed six new franchise agreements – including two multi-unit agreements – with a strong focus in northern California, particularly in Sacramento and Contra Costa counties. The brand also reopened five academic institutions – previously closed due to Covid-19 campus closures – across the California State University system. The brand has also signed and is in negotiations with new franchise partners for several units in Arizona.
As always, food science and menu innovation stayed at the forefront in the third quarter to deliver exciting flavor profiles and functional options to Juice It Up! guests. A long-time pioneer in the introduction of exotic and lesser-known superfruits to the general public, Juice It Up! was the first smoothie chain in the United States to add Sambazon Ait was on his menu in 2001 and has continued to chart paths with his açai and other functional superfruit offerings over the past 20 years. During the third quarter, the brand launched two new limited-time seasonal smoothies, paying homage to an iconic summer flavor. Juice It Up! ‘S The Limeade Squeeze and Blueberry Limeade smoothies represented a high interpretation of lime with additional benefits including vitamin C which boosts the immune system. Seasonal limited-time offers helped increase third-quarter sales by 10% for the brand’s Classic Smoothie category. The quarter also brought new industry accolades, including the recognition of QSR naming Juice It Up! one of the best fast food brands to watch in 2021.
“The continued and unprecedented growth in sales of Juice It Up! ” The juice ! Family of franchise owners are not only savvy businessmen, but genuine ambassadors who uphold our motto “Live Life Juiced!” With wellness products in high demand and white space across the western United States for tried-and-true healthy and laid-back concepts like Juice It Up !, there’s never been a better time to team up. to our resurgent brand.
The brand’s ownership and management team have identified specific markets and business areas in California, Arizona, and the western United States that are ideal for an established smoothie, bowl, and juice concept like Juice It Up! With a proven franchise business model carefully sculpted over the past 26 years, Juice It Up! seeks to partner with passionate franchisees who want to join a highly recognizable, successful and market leading healthy food concept.
The news and information presented in this press release has not been corroborated by QSR, Food News Media or Journalistic, Inc.